Social Media Manager

Social Media Manager

Social Media Managers lead an organisation's social media strategy in order to boost visibility and customer and client engagement

As a social media manager, you'll manage an organisation's online presence by developing a strategy, producing good content, analysing usage data, facilitating customer service and managing projects and campaigns.

Social media management can be a distinct role in larger organisations and is sometimes known as social media coordination. In small and medium-sized companies, the role may be combined with other marketing and communications responsibilities. In agencies the term social media account manager is often used.

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If you're ready to start your journey there's some great options available to help you upskill

Whatever level you're starting from there are training options available to help start.

The North East offers some of the fastest-growing technology companies in the UK, providing more than 1,300 jobs for people in the region.

Pair up with an expert in the field and get a mentor to help you navigate the current climate.

Social Media Manager FAQs

Do I need a degree to become a social media manager?

Although the understanding gained in a relevant degree would be a great starting point for a social media manager role there are a wealth of opportunities available to train outside of this including online courses which could allow you to start your career without a degree.

What is the average salary for a social media manager?

The average salary for a social media manager in the North East in 2022 was £28,743.

What progression opportunities are available from a role as a social media manager?

Working as a social media manager could allow you to progress to a range of roles which could include expanding your skills to include more technical elements or to manage teams or departments.

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